Here at AboveCMS, we know first hand why WordPress is our favorite CMS; however, we embody so much knowledge in our work each day that it can be difficult to express why we feel what we feel. With that in mind, here are 5 great reasons why WordPress is the right CMS for your new project.
The Perfect Blogging Platform
Creating a blog on WordPress is as easy as creating a document using Microsoft Word. There are no coding skills required which allows anyone to publish content frequently whenever they choose. A blog is an important element in any website for the purpose of generating new leads to your website. Simply put, the more pages your website has indexed on Google the more opportunities your website has in getting new traffic.
Don’t confuse WordPress (the open-source software package, found at WordPress.org) with WordPress.com. The former is a fully-fledged software package while the latter is a service that hosts personal websites in much the same way as Blogger, Tumblr and other such managed offerings.
WordPress started out as a personal publishing system back in 2001, but by around 2008 had evolved into a integral content management system.
It’s installed on your own server of choice so you essentially own everything that’s created there and have limitless creative control over your website.
Plus, WordPress is built using widely used, fully tested programming languages including PHP and SQL, so you can accomplish just about any task asked of a website. It’s remarkably expansible with a extensive and viable library of plugins – around 40,000 in the WordPress repository alone! Many plugins are free, which means you can get the site you want faster and at a lower cost than if it were hand-coded from scratch.
You’re not limited to preexisting ‘themes’ (i.e. designs) either. Site owners often use these merely as starting points so that they can create exclusive designs without having to reinvent the proverbial wheel.
WordPress Isn’t Just for Personal Sites and Small Businesses
WordPress is used by some of the most widely recognized brands in the world such as CNN, Forbes, Harvard Business Review, New York Times, Mercedes-Benz and Vogue.
Think of it this way: If WordPress is competent for the Library of Congress, government sites in the U.S. and Great Britain, and the U.S. military, it’s probably powerful enough for your needs, too.
As of December 2015, WordPress powers nearly one in four sites on the Web – and more than 80% of all websites that use a CMS. In 2015, WordPress remained the fastest-growing CMS for the sixth year straight.
Boost Your SEO
WordPress is an SEO force coded to be SEO-friendly “right out of the box.” It supports a wide array of plugins that help developers tune up every aspect of SEO.
Google’s most recent algorithm brings original content to the forefront – and at the top of search result pages. WordPress makes adding content simple for you to publish with no coding skills required.
A “responsive site” means that it’s optimized to perform well across all mobile devices. Gone are the days where you needed a site that looks good only on desktop computers. More people now access the Web on mobile devices than on desktops.
Responsive sites are preferable for SEO. Google’s most recent ranking methodology gives destinction to sites that function well on mobile devices. You reach more people on mobile devices, and score higher in Google searches, thus adding reach and reliability to your brand.
WordPress helps with all this by supporting responsive themes – and if a theme is not mobile-friendly, WordPress enables developers to make corrections without wrecking the site. Like a boss.
Ready to launch your new project? At AboveCMS we’re here to help you on your journey. Get Started!